Livestock, Food & Fun, oh my!
The smell of turkey legs coupled with the sound of carnival games and country music pierced the air at the 79th annual Mercedes Rio Grande Valley Livestock Show. The 10-day event came to a close Sunday but gave the RGV some much needed family-fun for Spring Break.
Exotic petting zoos, pig races and the PRCA Rodeo were some of the highlights that made the livestock show the place to be! Live music from musicians such as Duelo, Cory Morrow and the Spazmatics gave individuals from across the Valley the opportunity to dance their boots off while others filled up on loaded baked potatoes, onion blossoms and loads of barbecue.
Local art from students across the area was also displayed at the Francis R. Cooper Event Center. Other events included auctions, scholarship awards and competitive exhibits.
The Payne Auto Group held their own booth with the REGARDLESS Wheel and the VIVA REGARDLESS slot machine present. Attendees could play either to try their luck at winning prizes which included redesigned t-shirts and lanyards as well as 50% off oil changes and coupons from the Premium Outlet Mall.
Kickin’ the dust up!
Austin and Houston hanging out at Champs for Champions!
The REGARDLESS Wheel in action!
Bimmy hanging out with some fans!
It’s a packed house as the Payne Auto Group PRCA Rodeo went into action!
Be sure to check us out on our Facebook page for more photos and videos of the 79th Rio Grande Valley Livestock Show!
The BorderFest Festival
The city of Hidalgo celebrated it’s 42nd BorderFest Friday at the State Farm Arena. The three-day event is the largest music, culture and heritage festival in South Texas.
BorderFest pays recognition to different countries every year. Likewise, this years festival welcomed Spain’s culture and history. Correspondingly, the community-wide gathering attracts thousands of volunteers, local residents and international visitors to the Rio Grande Valley.
Additionally, visitors particpated in games, such as the Payne Auto Group’s Spin-to-Win, taking home T-Shirts, keychains and other accessories.
Uniquely, the Marshall Law Band, Whiskey D and the La Joya Folkorico were part of the entertainment that also covered hypnotists and other perfromers across genres like Tejano, Country and Rock and Dance.
Fun at the Fest!
Bimmy jumps for joy!
Lining up to win t-shirts!
The Payne Auto Group is extremely proud to recognize these individuals as the top salesmen for the month of March.
March 2018 Top Salesmen:
Payne Chevrolet, Buick & GMC
Rene Castillo! We’re giving a huge shout-out to Rene in being the Sales Man of the month for the second time in a row!
Payne Weslaco Ford
Joe Cantu takes Sales Man of the month!
Payne Alfa Romeo FIAT
Congratulations to Ariel Serna on making Sales Man of the month!
The barbecue pit’s on fire!
The Mercedes Livestock Showgrounds smelled of fajitas, chicken and ribs during the 2018 Smokin’ on the Rio Barbecue competition.
Barbecue teams from across the Rio Grande Valley showed up for the two-day event Friday night. Smokin’ on the Rio was established in 2004 and is the largest sanctioned BBQ cook-off in the state of Texas. The event raises money to support youth agricultural projects in the Valley and brings in acts such as Tracy Lawrence, Mariachis and local performers such as The Marshall Law Band.
Businesses such as the Payne Auto Group, Chorizo de San Manuel and the City of Mercedes sponsored the BBQ cook-off. Winners of the competition were awarded $50,000+ in cash, prizes and jackpots. Prizes were made up of RTIC cups and coolers.
Party at the cook-off!
Fierce competition, but always friends!
Live music + Dancing = Saturday Fun!
Check out our Facebook page for more photos, and information on our upcoming events!
The 2017 – 2018 Season
Weslaco’s Alfresco – Music & Art on the Street came to a close last Thursday for the 2017-2018 season. The festival brings in over 60 food, and arts & crafts vendors which includes sponsors such as Payne Auto Group.
The festival happens every third Thursday of the month, and celebrates a number of occassions such as Halloween, the start of Football season, Thanksgiving and other events. Local bands like Southern Ashes and Legendzz provide live music ranging from genres such as country, classic rock and tejano.
Members of the Payne Auto Group Street Team attend the events, and pass out gear such as koozies and travel packs to visitors. Alfresco – Music & Art on the Street attracts Winter Texans, and citizens from across the Rio Grande Valley.
Fun in Downtown Weslaco
Cheers for a night out at Alfresco in Weslaco!
The Payne Auto Group is always proud to support the Rio Grande Valley community!
Visit us at our Facebook page for more photos as well as live videos of the previous events!
The Scholarship Challenge!
The Payne Auto Group is hosting the first ever Scholarship Challenge. High school seniors, ages 17 to 19, graduating at the end of the school year are able to particpate. Recipients will be get $1,000 for their higher education.
Up to twelve seniors across the Rio Grande Valley can get the scholarship. Additionally, students must turn in a 30-to-60 second commercial as their qualifying submission. Furthermore, all entries must meet the following creative guidelines:
- Community involvement
- Sells new cars, trucks or pre-owned vehicles
Finally, applications found on the Payne Auto Group website need to be filled out, and the YouTube link to the final project needs to be attached. Therefore, the deadline to apply is March 26th at 5 p.m.
It’s Ford Truck Month!
It’s Truck Time at the Payne Auto Group! Getting that new 2017/2018 F-150 has never been easier on your wallet than with Ford Truck Month. Throughout March, you’ll have the opportunity to take advantage of special incentives and offers so you can drive home the F-150, F-250, F-350 or F-450 of your dreams.
How do we even make it better? When you shop with us, you’ll receive a 2-year/25,000 mile PREMIUM Maintenance Plan that comes with:
- $0 Deductible
- Maintenance service every 7,500 Miles
- Coverage for all normal scheduled maintenance
- Coverage on selected wear items (Brake pads & lining, engine belts & hoses, shock absorbers, and more!)
Each aspect of all Ford trucks has been revitalized to make the most of your night out on the town or work load. When your life, or job demands more, you can expect more from your new truck. Plus, with four engine options, five cab alterations, and three different beds to choose from, you’re guaranteed to find the Ford that’s meant just for you!
The Payne Auto Group is extremely proud to recognize these individuals as the top salesmen for the month of February.
The Top Salesmen
Rene Castillo. This is Rene’s first time as the Top Salesman of the Month for Payne Chevrolet Buick GMC.
Adrian Leal. This is Adrian’s first time being the Top Salesman of the Month. He attributes his success to the hardwork he contributes day-in and day-out as well as his loyal customer base. Adrian claims his “only talent is he just doesn’t quit.”
Juan Cantu. This is Juan’s second time as Top Salesman of the Month for Ed Payne Motors. He appreciates the friendly competition he has with his teammates and attributes his success to the customers that have always placed their trust in him.
Gerardo Mendoza. This is Gerardo’s second time as Top Salesman of the Month for Payne Alfa Romeo FIAT.
Citizens across the Rio Grande Valley flooded the Payne Auto Group Rodeo Arena Saturday night for the National Professional Bull Riding competition.
The Mercedes Livestock Showgrounds held the two-day event which the Payne Auto Group helped sponsor. The NPBR saw contestants compete in the “longest 8 seconds” in sports. Vendors covered the show grounds as the audience of all ages were welcomed to their seats.
The Payne Auto Group Street Team was on hand to share information on several vehicles such as the 2017 Ford F-250 SuperDuty. The dealerships mascot, Bimmy, appeared as well to take photos with attendees.
Live music was provided by Chris Marshall on Saturday before the event kicked off.
“This is probably one of the most fun events I get to do,” said Chris Marshall. “The crowds fantastic, and the energy you feel before the bullriding kicks off is just electrifying.”
Photos of the event!
Chris Marshall performing at the National Professional Bull Riding competition at the Payne Auto Group Rodeo Arena.
Bimmy hangs out at the Payne Auto Group Rodeo Arena.
The New Year means something new for the Payne Auto Group television commercials!
However, we’re going to present you with a throwback to our old commercials for the rest of 2018.
With a new production team, top-notch graphics and some funny scripts, we can guarantee you’re going to love what you’ll see.
“We’re really excited for the people of the Valley to see these new commercials,” said Donna Shawhan, Creative Marketing Director for the Payne Auto Group. “We had so much fun filming them, and I’m sure that energy will translate onto the finished product. People are just going to get a real kick out of it when they see them.”
Behind the Scene Photos…
Here are some behind-the-scene photos of the Payne’s in action for the other new tv spots you’ll see soon!
Green screen in effect!
Mark Payne has his gear on!
Be sure to keep an eye out for the upcoming commercials which include a Superbowl and Rodeo spot. Plus, catch up on some of our classic oldies at our Payne Auto Group website!